The equivalent of 25 Eiffel Towers
wasted every year
to make an eco-Umbrella
Cradle to Cradle
With a recovery system
To substitute parts
Is a bio-plastic created by bacteria
and compatible with ecosystems
with normal umbrellas
Umbrellas on the market today are theoretically made of recyclable materials such as metal, plastic and wood. However, they can’t be recycled as they are. They’d need to be disassembled to be properly disposed of, which means that most of them just end up going to landfill…a big waste of resources. The polyester canopy, as an example, takes up to 100 years to biodegrade. Assuming a mass of 240 grams of metal per umbrella, every year 240,000 tons are completely wasted. It would be enough to build more than 25 Eiffel Towers every year.
Ginkgo is made entirely in a single material. All the parts, from the canopy’s fabric to the pole, are made from polypropylene. All the fastening elements, such as screws, pivots and especially glue, have been replaced by integrated snap-fit elements. Thanks to these solutions, when Ginkgo finally reaches the end of its useful life you can just toss it in the recycle bin. No need to disassemble the components.
The ease of assembly and disassembly using snapfit joints guarantees the concrete possibility of reusing the still working components by replacing only the damaged ones.
Closing the loop
Since all the components are made by injection molding, Ginkgo is ready to be made in a cradle-to-cradle system, where all the material is completely recovered at the end of the product’s life and reused to produce it once again.
PHA changes everything
Polyhydroxyalkanoates or PHAs are produced in nature by bacterial fermentation of sugar. They are produced by the bacteria to store carbon and energy. This kind of bio polymer is hydro-repellent, and moldable. These plastics are biodegradeable as other micro organisms eat the material, re introducing it in the food chain without leaving hazardous materials.